You’ve Got One Shot To Say It Right. I’ll Help You Take It.

Smart ideas die in boring words. But yours don’t have to. I guide founders, leaders, and misfits from “we have a cool product” to “this fixes real pain.” You leave with a sharp story that holds on stage, online, and across the table. It’s clarity for the bold, not the bland. Plain words that feel human and sell like hell. Bring your message. I’ll bring the punch.

Change the way you think. Start here.

How We Cut The Crap & Keep The Soul.

In an AI world where content is cheap and everyone sounds the same, your edge comes from saying what others might not, can’t, or won’t. We sharpen your message together until it hits as bold as you do. Skin in the game from the first word to the last.

Want proof? See What Clarity Really Does.

Zuzana Kolman Šebestová
CEO METRO Bratislava a.s

“Marián mi pomohol jasne sformulovať moju víziu a ukázal mi ako ju mám dennodenne komunikovať ostatným. V krátkom čase som s jeho pomocou implementovala množstvo zmien, ktoré napomáhajú rastu v našej spoločnosti."

Stories from leaders who stopped sounding like everyone else

This is me

If This Sounds Like You, It’s Time To Talk.

Your thinking is fuzzy

Your ideas make sense in your head but die out loud
You can’t explain your edge without sounding like everyone else
Talent leaves because they don’t know where you're going
Your message shifts every week, so no one knows what story to follow
You talk in drafts, not decisions

The team’s not aligned

Everyone's saying the same thing, just differently enough to create chaos
You need one story that holds together, from boardroom to frontline
Your values are just posters on the wall
Strategy reads like it was written by a committee
You're not losing to competitors, you're losing to confusion

The brand lost its edge

You speak in facts and figures but forget to tell stories
You sound smart, but jargon kills every trace of clarity
Pitches fall flat, your web feels dead
You’ve let AI take the mic, and it stole your voice
Clients don’t see the value, investors tune out

Leaders Don’t Have A Comms Problem.
They Have A Clarity Problem.

I wanna speak clearly in the moments that matter most

This is me

Chasing Lessons That Are Sweet To Read And Sticky As Hell?

If You Don’t Pick A Fight, You’ll Sound Like Everyone

Your customer is the hero. You’re the guide. But without a villain, the story has no pulse. In simple terms, the villain is what steals the hero’s win. It creates the problem, raises the stakes, and gives you a reason to exist. And it stops your brand from sounding like a brochure with a logo. Most comms strategies fail for one dumb reason. They describe the offer. But they never name the enemy. An enemy is not a competitor. It can be a bad habit, a broken system, a lazy beli

Feb 133 min read

Design Beats Discipline Every Single Day

Drug companies build websites explaining overweight. Long pages, soft colours, and an earnest tone that signals seriousness while inviting absolutely nobody in. Nobody reads them. Nobody clicks them. Because nobody wakes up thinking, I can’t wait to explore a pharmaceutical microsite about BMI. That’s the lie we need to kill. People don’t fail to lose weight because they lack knowledge. They fail because their environment keeps winning. Calories are cheap. Sugar is everywhere

Jan 273 min read

Don’t Taste Like Water

The caveman kneels at the edge of the river. Twenty hunters fan out behind him. Spears down. Breath held. No one speaks. The water is still. Too still to trust. He drags his fingers through it first. Watches the ripples. Listens. Then he leans in. Slow. Careful. He sniffs. Nothing. He dips his tongue. Just a flick. Just enough. Nothing again. The hunters tense. One of them whispers, “Is it dead?” The caveman shakes his head. “No taste.” Another asks, “That good?” The caveman

Jan 122 min read

Curious?

Manifesto

You can’t always get what you want, but there's a way to increase your chances of a ‘yes’.

The TL;DR...

As a Messaging Strategist & Communication Coach, I work with people who care and I deliver two things over and over. I’ll tell you the truth, no BS. And then I’ll love you to death.

The Full Story...

I guide founders, leaders, and misfits to go from “we have a cool product” to “we’re solving a pressing problem.” I align their teams so one story holds on stage, online, and across the table.

Before this, I spent years sitting in expensive meeting rooms, reading decks, and watching smart ideas die under jargon, buzzwords, and vague promises. Now I make sure yours don't.

I’m focused on crafting messaging for those who refuse to sound like everyone else. It’s clarity for the bold, not the bland.

My Pledge

I, Marian Chrvala, hereby swear to abandon all fear; to question everything; to trust in myself; to honor those before me as I excel, and to support those who follow as they ascend. I swear that I will never accept another’s standard for success, as I set mine one measure higher. When I am finished, no one will ever fucking look at communication the same way again.